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LG’s new 77-inch OLED wallpaper TV is now available for the price of a new car

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LG’s wallpaper-thin W series of 4K OLED TVs wowed us at CES with their almost impossibly slim design. And while the “cheaper” — to say that this is a relative term is a bit of an understatement — $7,999 65-inch model has been available for a while, if you’ve been holding out for the flagship 77-inch model, then I’ve got good news: it can finally be yours for the low, low price of $19,999.


The W series uses a bit of trickery for pulling off its 0.2-inch thick design: the guts of the TV, including HDMI inputs and general hardware, are stowed away inside an attached Dolby Atmos soundbar below the TV. For what it’s worth (design aside), you’re still getting a fantastic TV. The W series supports all four main HDR standards (HDR10, Dolby Vision, HLG, and Advanced HDR by Technicolor), offers full 4K resolution, and runs LG’s pretty good WebOS 3.5 smart TV software.

As to whether or not a 77-inch TV is worth the price of a new Subaru Impreza? That’s up to you.

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